ferrari’s struggles at the start of the 2025 season have sent shockwaves throughout the motorsport community. To reclaim their prestigious place in Formula 1, the team must consider a multi-faceted approach to shake up their campaign. key strategies may include:

  • Revamping Technical Partnerships: Collaborating with innovative tech companies to enhance their engineering capabilities can yield better performance on the track.
  • Driver Evaluation: A thorough assessment of driver dynamics and potential levers for optimizing performance, including considering different driver pairings.
  • Data-Driven Decisions: Leveraging advanced data analytics to refine race strategies and real-time decision-making processes during the races.

Moreover,enhancing fan engagement and brand rejuvenation could foster a more supportive environment for the team. Emphasizing transparency with fans and stakeholders through:

  • Social Media Campaigns: Regular updates and behind-the-scenes content can strengthen the emotional connection with fans.
  • Community Initiatives: Engaging in local and global motorsport events to maintain visibility and showcase their commitment to the sport.
  • Merchandising Revitalization: Create exclusive merchandise that resonates with the brand’s legacy, further deepening fans’ loyalty.